This rotating 90 day planner will help you keep your business systems on track. Every 90 days you will create your new plan for your business goals, depending on what is the most valuable use of your time in the following 3 month period.

This plan will help you get to grips with all elements of your business, from corporate image and branding, systems, advertising content, strategic alliances and much, much more.

This guide has been written to walk you through the entire quotation process. Though some businesses don’t do this, we always recommend you visit the customer to quote, especially if it’s a new prospect (someone you haven’t seen before.)

This is because people will only ever buy from people they know, like and trust. Well … would you buy from someone you didn’t know, didn’t like or didn’t trust?

A massive part of your business will be constantly working on getting as many repeat business opportunies and referrals as possible, and by far the best way for you to show how awesome you are is to go out and meet people and have a chat with them.

So this guide tells you exactly what to do when you meet with the prospect for the first time. It covers everything you need to know to deliver an award winning presentation; we even cover how to knock on the door properly and shake hands!

The last thing you discuss in your whole process should be the price (because you need to bring the prospect up to fever pitch first) and we will show you how to use the quote form we have given you to quote. This form has been designed to be used in conjunction with the “Profit Booster – Cash Injector” system which is guaranteed to raise your average order value by at least £40-£80 per job!

If all this sounds complicated, don’t worry, it really isn’t. Everything is clearly explained and once you’ve done it a few times it’ll be second nature. Why not take the time to practice those few times on your friends and family members before you hit “Joe Public” with your awesome new business? 

This part of the course tells you in detail how to actually clean a carpet.

Kinda important, don’t you think?

We will teach you how to deep clean a carpet in a professional way which is sure to impress your prospects and set you apart from your more questionable competitors!

We also show you the order to do things in so you can be highly productive and not waste a ton of time waiting for the processes to happen.

This system has been designed to work with the quotation form we send you.

One of the hardest things when you are out quoting is to make more money on every job because there will always be other businesses cheaper than you are.

Don’t worry about it … that’s a fact of life. Whatever else you do

 DO NOT spend all your time competing with the low cost cowboys! You will just end up tired and broke in a race to the bottom.

Embrace the fact you WILL be more expensive than some of your competitors … 

BUT  … if you are more expensive than your competition you need to ensure you do everything you can to highlight your professionalism and give ther customer fair options.

Once you have set up your pricing spreadsheet it will produce consisten, high quality quotations which gives the customer 4 options, of which relaistically you expect them to only take 2. This spreadsheet also gives you a couple of ways how you can counter any argument the customer may give you about the cost.

Pricing For Profit … sound like a good idea to you?

Sure, it sounds obvious, but you will be amazed at how few business don’t do it. Many businesses, especially new businesses, will spend all their time competign with their competitors, but this is an extremely dangerous practice and is a sure fire way to hit the bottom – quickly.

Instead, we want to show you how you can make great profits on your business and distinguish yourself from your competitors and, using a variety of techniques we will go through in this course, we will show you how you can outshine your (usually much cheaper) competitors .

One of the greatest marketers to ever live said …

“The consumer isn’t a moron; she is your wife. You insult her intelligence if you assume that a mere slogan and a few vapid adjectives will persuade her to buy anything.” – David Ogilvy

This guide will help you write marketing materials which will really grab your prospects attention and attract your target market.

Referrals and Strategic Alliances are essential to your carpet cleaning future.

Not only do you get an almighty buzz when a new prospect calls and tells you they were given your details by a thrilled friend, they are also the cheapest way of getting new business bar none.

I haven’t advertised since 2011, and I still get all the work I want from repeat business, referrals and Strategic Alliances.

In this guide we tell you all you need to know to create your own winning referral system which will consistently bring in high quality leads to your business.

We also go through our own referral system which you are welcome to copy or adapt as you see fit.

When you are just starting out in business, no matter what anyone says you DON’T need every bit of marketing on the planet … you just need marketing which works!

So, on your marketing CD (or downloadable folder) you will get all the marketing you need to start your business off.

You will get:

• Consumer Guide To Carpet Cleaning (a great free download for your website so you can get their details)
• An A4 Vouchers page with 6 vouchers on it for you fill in and hand out to get SIX tries at getting more referral business from the same person!
• Stain removal and carpet care fact sheet
• Postcard Ads
• Advice sheets on why carpet cleaning needs to be done
• “On the day of the clean” sheet to give to customers
• A4 ad great for door drops
• Simple brochure for you to use as you get started
• and so much more.

This download is all about helping ensure you run a super-smooth business “behind the scenes.”

Running a super-slick business “behind the scenes” is vital becuase if yoiur back office functions are not orgaised it will spill over to your carpet cleaning services.

For example, if you can run a proper diary (which is a lot harder than you may think) then you could be travelling many miles in-between appointments, buring up a ton of fuel and time. As another example, if you don’t get a decent system for taking the prospects details, then, if you are running late, you won’t have their number to call them so they’ll hate you for being late … not the best start to a business relationship, is it?

So, on this CD (or downloadable folder) you will get everything you need to run a super-sleek business, like:

• Quote forms
• A form to leave the customer on the day of the clean
• “I Miss You” letters (when you haven’t heard from a customer in a while)
• Letter to leave customer after the clean
• Job confirmatione mail template
• Thank you for the business letter
• Job confirmation email
• Telephone pads
• And much more besides